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Doordarshan Hits TRP of Viewers

The number of TV viewers has increased once again due to the national broadcaster Doordarshan telecast of Ramayana and Mahabharata. During the lockdown, Doordarshan has resumed telecast of Ramayana and Mahabharata.

The Chief Executive Officer of the Broadcast Audience Research Council (BARC) said that TV viewing was up 38% compared to pre Covid-19. There has been a decline in advertisements during this period the total time of Advertisement has decreased by 26%.

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